ActiveViam approached Made By Giants to solve pressing business challenges. ActiveViam had created a new product, which could open doors to a whole new audience and market. It also had wider implications for its proprietary product suite. They asked us GIANT questions:
- What do we do with the current product suite? Do we tie it into the new product, or keep it disconnected?
- What does this mean for our ActiveViam masterbrand?
And we delivered GIANT answers.
We created an evolution of the masterbrand and a new product brand architecture to help support a whole new sales cycle! Here is Atoti+!