“Made By Giants was a great PR partner to bring in to guide our comms strategy at a critical funding moment for our startup.”
Olivier Maes, CRO and Co-Founder at Baserow
Having secured a €5 million seed round, open-source, no-code database startup Baserow needed to introduce itself as the leading challenger brand in the sector and build awareness.
Baserow asked Made By Giants to drive exponential traffic to its website, as well as increase user acquisition. Crucially, we needed to take a bite out of competitors’ share of voice.
Less than two months before the announcement, we created a seed round announcement plan and provided strategic consultancy on messaging and brand positioning.
So did it work? It certainly did.