Why Made By Giants? 

We know tech will solve the world’s trickiest challenges. But technology needs to resonate with the people who face those challenges.

We believe tech companies need integrated, creative thinking to be accessible, recognisable and indispensable in a highly competitive world.

Made By Giants is a London-based, award-winning (or did we say that already?), B2B agency here for global tech brands.

WE MEET YOUR GROWTH CHALLENGES HEAD ON

We drive growth with award-winning impact in enterprise SaaS, fintech, cybersecurity and deep tech.

Picture this: demands are high from the executive team, and there’s a talent shortage. Oh wait, that’s reality.  

Outsource your corporate marketing to us – communications, design and branding, and digital work, for a fixed monthly fee. 

The ROI? It’s cheaper and faster than hiring a whole team of marketers from scratch.

Are you entering a new market? Could you do with some wins to meet targets and support the sales efforts? 

With our integrated approach across creative, messaging and digital know-how, we’ll create campaigns that get you noticed, adding to your lead pipeline.

Differentiating in competitive tech categories is HARD. The key is simple, consistent and creative marketing – and it starts with your brand. 

We create brands, we name brands, we refresh brands – and we keep your brand communications consistent to your higher purpose to help differentiate you in the minds of your target audience.

Do you want to expand within or into Europe, but you are not sure where to begin? Well, we do! Whether you’re starting from scratch or building on current efforts, we support both awareness and lead-gen objectives across:

PR and media relations; Social media, influencer and Google PPC; and Go-to-market content generation.

Does your marketing match the creativity in your product organisation? Do you need a visual “wow” factor to bring things together?

Outsource creativity to Made By Giants – from concepts to production and everything in between – for more impactful, eye-catching brand marketing.

Are you stressed out over the lack of time or new ideas for your new marketing communications campaigns? We create and activate marketing campaign ideas with cut through impact, across multiple platforms to help you meet your business goals – and we do this at speed.

From research to concepting, from launching to reporting – we span the entire campaign lifecycle. We rock and roll!

Our Giant Superpower

We zero in on your business challenges and solve them with GIANT creative ideas.

Our integrated team of marketing specialists create impactful brand storytelling through social media and digital marketing, PR and communications, and branding and creative design.

We call this our GIANT superpower.

  • Competitor research and intelligence
  • Customer research 
  • Market insights
  • Digital audits 
  • Brand audits and insights
  • Academic partnerships
  • Strategic brand consultancy
  • Brand architecture consultancy
  • Brand purpose and brand values consultancy
  • Brand ideation workshops 
  • Brand identity design and production
  • Brand storytelling
  • Brand identity management 
  • Brand identity guidelines
  • Tone of voice consultancy and guidelines
  • Brand training
  • Corporate communications strategy
  • Partner and influencer communications strategies
  • Stakeholder communications
  • C-suite communications support
  • Strategic communications around acquisitions, IPOs or funding rounds
  • Internal communications
  • Media relations
  • Media training
  • Content origination in the form of op-eds, statements and blogs
  • Analyst relations
  • Crisis communications
  • Digital strategy
  • Digital campaigning
  • Lead generation
  • Social media strategy, activation and community management
  • Videography, motion graphics and animation
  • Web design
  • SEO, PPC and paid social consultancy
  • Email campaigns and automation support
  • Social analysis and reporting
  • Digital strategy and social media training
  • Content generation, including customer case studies, whitepapers and ebooks, and corporate marketing content support
  • Video and motion graphics – product explainers, brand explainers, demo support
  • Account-based marketing
  • Product marketing

WE STAND GIANT

At Made By Giants, we have “partners”, not “clients”. Historically, the “client-agency” relationship has been transactional. The client asks for something, the agency delivers something.

Partners are more honest with each other about what’s bothering them, and are more collaborative in their approach to delivering something. Agencies won’t get anywhere without their “clients”, so why not call them partners?

We’ve often said, mostly to ourselves, that every partner deserves an original, creative idea.

But wait a minute: “Why on earth are we making this promise to ourselves? Why not make this creative pledge to our partners?”

Giant, creative ideas are important to us, so we’ve put it at the heart of our own brand ambition: For Made By Giants to be the most creative tech agency on the planet.

At Made By Giants, we want DE&I to not only run through our veins, but throughout everything we do. It’s not just about ticking boxes. When we talk about DE&I, we think you should know exactly what we mean by it.

You won’t see any stats, generalisations or empty promises. We’re about action, not words.

We are a wellbeing-led agency. We know what it feels like when things get overwhelming, and we’re here to help and support you in any way we can.

We *should* all look after ourselves more. Our physical wellbeing and our mental wellbeing are a priority, particularly after a topsy-turvy, traumatic few years. Our agency was born and raised in the pandemic, so we get that.