Who the tech do you think you are?
A 2023 creative planning playbook by Made By Giants.
#WhoTheTech
ARE YOU A CATEGORY CREATOR?
Do you advocate for what is needed in 5-10 years’ time?
Do you have completely new, unprecedented ideas that you are successfully bringing to market?
Then here’s how we help you translate your go-to-market creativity, into illuminating creative storytelling for your customer experience in 2023.
ARE YOU AN EVOLUTIONARY?
Have you reached profitability?
Does your brand equity allow you to transcend core offers and build new propositions for completely new audiences?
Then here’s how we use convergent creativity to help you to explore new and innovative ideas by looking at your propositions from a different perspective.
ARE YOU A REFRESHER?
Have you perfected your core proposition over and over?
Are you in a mature stage of life and profitable? Do you focus on your core audience and service as a talisman for consistent, sustainable growth?
Then here’s how we bring giant ideas to creativity and storytelling for your differentiators, making each of these even more relevant to your audiences in 2023.